Engineering products and services form the core of the economy, but face headwinds and threats from a number of sources, including:

  • Rapid advances in technology and automation
  • Uncertain investment climate, amidst global over-capacity
  • A flood of imports from countries like China
  • Long gestation projects and uncertain cash flows

Our research solutions help manufacturers of engineering goods become more competitive and responsive to threats and opportunities. Our expertise across the value chain has helped answer numerous strategic and tactical questions for our engineering customers, including:

  • When can I expect infrastructure investments to drive demand?
  • How do large customers perceive my products or technologies?
  • How does decision-making vary across end-user segments, or types of buyers?
  • Which customer segments should I focus on?
  • Why does my competitor beat me in this market?
  • How do intermediaries and channels influence the customer?

Our engineering practice is divided into the following segments:


Looking for answers to a critical business question?
  • What should we make in India? Make in India – the phrase has as many meanings as people using the phrase. The bigger question is what should we make? And equally important – what should we not make in India? Historically, thanks to socialist ideals and the idea of self sufficiency in everything, we made everything – or everything we could. Relatively closed trade borders and Soviet style thinking meant a higher reliance on “core” industries and ... Read more...
  • End-user industries rank compressor manufacturers differently from the trade – Atlas Copco rated as the most preferred by the pharmaceuticals and textiles industries – Automobile and chemicals industries ranked Kaeser Kompressoren as their most preferred brand – Kirloskar Pneumatic was the most popular brand amongst cement and steel manufacturers   September 2015: Despite Atlas Copco being ranked the No.1 industrial compressor brand in India in the ValueNotes BrandMeter survey, the results varied across end-user industries.   Based on 300+ interviews across India with production and ... Read more...


What our clients have to say about us…

Good work, considering the very technical nature of query. We are likely to have similar type work in future – A global chemical company

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