- Competitive analysis of e-commerce business models of players in the FMCG sector OBJECTIVE A leading FMCG company in India wanted to expand their presence in the e-commerce space, and hence wanted to establish the business models of ... Read more
- Opportunity assessment for electrical cable protection products – conduit systems, ducts, tubing, electrical box – in the building & infrastructure sectors OBJECTIVE A global leader in fluid handling systems wanted to establish the market opportunity for electrical cable protection products in India, specifically for real estate, ... Read more
- Market re-entry strategy for a multinational firm manufacturing industrial mixers OBJECTIVE A multinational industrial mixers manufacturer wanted to devise a re-entry strategy for the Indian market, across industries (food & beverages, chemicals, mining, pharmaceuticals, and ... Read more
- Survey of end-users and dealers to understand the purchasing criteria of ABS & airbags in Tier I and Tier II cities in India OBJECTIVE A leading international automobile components manufacturer wanted to understand the Indian consumer’s buying behaviour, with a special emphasis on ABS and airbags How important ... Read more
- Market mapping of non-commercial drinks for a global food ingredients company OBJECTIVE A global food ingredients company wanted to identify non-commercial drinks that were indigenous to various regions in India METHODOLOGY In-depth secondary research - ... Read more
- Market opportunity identification for the skim coat (wall putty) market in India OBJECTIVE Our client was a global leader in chemicals and supplied polymers that go into wall-putty / skim coat (mainly cement-based) The client was keen ... Read more
- Market expansion strategy for an Indian manufacturer of rainwear Crowded & fragmented market with multiple branded and unbranded competitors After recording a modest growth in revenues over the past three years, one of India’s leading ... Read more
- Opportunity in China’s home beauty & home healthcare devices market China – a tricky market for a distributor of home beauty & home healthcare devices The Chinese market was flooded with a wide range of home ... Read more
- C-Sat programme helps client discover several unmet needs & reduce customer acquisition costs The client was unaware of how customers felt about their products and service A technology solutions firm wanted to strengthen their client engagement programme. Their objective ... Read more
- Acquisition target for a PE investor in the knowledge process outsourcing (KPO) sector In search of a sunrise segment in the KPO sector The IT and BPO services industry grew dramatically in the nineties, to emerge as one of ... Read more
