COMPETITOR INTELLIGENCE
Competitor profiles
Competitive benchmarking
Competitor monitoring
CUSTOMER INTELLIGENCE
Customer perception
Voice of customer / NPS
Customer profiling
Customer needs assessment
MARKET INTELLIGENCE
Market sizing
Opportunity assessment
Location studies
Technology tracking
CHANNEL INTELLIGENCE
Channel perception
Sales structure benchmarking
Partner selection
Due diligence
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RECENT UPDATES
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- From urbanisation to green buildings | ValueNotes Connect – Mar 18
- EVs and oil & gas companies; Publicization of India’s public sector – Competitive Intelligence Bytes – Feb 2018
CASE STUDY
- Competitive analysis of e-commerce business models of players in the FMCG sector
- Opportunity assessment for electrical cable protection products – conduit systems, ducts, tubing, electrical box – in the building & infrastructure sectors
- Market re-entry strategy for a multinational firm manufacturing industrial mixers
- Survey of end-users and dealers to understand the purchasing criteria of ABS & airbags in Tier I and Tier II cities in India
- Market mapping of non-commercial drinks for a global food ingredients company
24
Global 1000 companies
20+
countries where we’ve served clients
60+
countries where we've done research
11
Fortune 500 clients
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What our clients have to say about us…
Thank you for the fruitful cooperation regarding the market study, to be honest it exceeds my expectations. This is a very good basis for ongoing internal discussions. Furthermore I would like to thank not only for the result but also for the process leading to the result and I would like to stress that I enjoyed the cooperation – A German lighting systems manufacturer
[Information memorandum] was used as 1st step for fund raising. Has created a good impression with potential investors – A boutique merchant banker
