ValueNotes_Customer Intelligence
Grow faster by delivering what your customer really wants

Do you know who your best customers are?

Do you know why they buy from you, or why they don’t?

Do you understand how customer needs are changing?

Companies with a higher proportion of satisfied customers, grow more profitably and faster than the average. They continually study their customers, listen to them and understand their changing needs. This helps them expand, adapt and refine their product or service offering.

A structured and regular customer intelligence program will accelerate your growth, by adding and retaining more customers. ValueNotes can help you design and execute your customer intelligence program, or complement your existing activities.

Are you listening to your customers? It can make all the difference…

Project Examples

  • Benchmarking & feasibility study for setting up a veterinary hospital Setting up of a greenfield veterinary hospital   A charity trust was looking to set up a veterinary hospital, particularly to serve the needs of the farmer community. The trust required research assistance in Demand and financial feasibility assessment Business models: They were unaware of the possible business models for setting up and operating a veterinary hospital Location analysis: The client had the required land available at two different locations but could not make a ... Read more...
  • ValueNotes devises a Financial Index that establishes HDFC Life as a thought leader HDFC Life wanted to reach out to its target customer segments   Owning identified customer segments is one of the key strategic initiatives of HDFC Life. The company identified four key customer segments. HDFC Life wanted to increase its focus on providing comprehensive risk protection – life and health – to these segments.   The lack of customer research on personal finance in India is a big challenge for the life insurance industry. HDFC ... Read more...

What our clients have to say about us…

This was a more customized form of training & hence greatly influenced our line of thinking. I am confident this would significantly improve our strategic insights development – Strategic marketing manager, Multinational manufacturer of mechanical seals

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