ValueNotes_Competitor Intelligence
Stay Ahead of your competition?

Do you know what your competitor is doing?

Do you know how they’re winning in the marketplace?

Do you know how their strategy might evolve in future?

Competition is already severe, and will get more so. New types of competition emerge every day – whether by geography, technology or rapidly changing business models. Staying abreast of all these multiple threats is time consuming, but essential.

A structured competitor intelligence program can help you understand competitive threats and decide how to deal with them. These insights can help you gain market share, and avoid being blind-sided.

Have you been blindsided by a competitor’s threat?

Project Examples

  • ValueNotes helps a leading international farm equipment manufacturer enhance market penetration
    The client wanted to develop a competitive market strategy to improve its market reach   The Indian farm equipment market worth over Rs.299.1bn (2010) is growing steadily. Increased use of farm mechanization and the numerous government measures undertaken to increase food production has led to greater demand for farm equipment.   The client specifically wanted to: – Benchmark itself against its peers – Understand production capabilities and region-wise distribution network of identified competitors   ValueNotes undertook intensive primary ...
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  • ValueNotes provides early warning by independently confirming market rumours
    A leading chemical manufacturer wanted to confirm their competitor’s activities   A leading multinational speciality chemicals manufacturer, with major operations in India, wanted to confirm rumours on the activity of one of their main competitors in the country. The competitor was said to have developed a particular speciality chemical and was planning to start commercial production of the same.   The client is a major manufacturer for this particular chemical and is one of ...
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What our clients have to say about us…

We found the training report quite useful and have started using it as a framework while we develop content. At the end of the year we will come back for another round of bench-marking so that we can evaluate our progress – A leading sales training institute

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