ValueNotes_Competitor Intelligence
Stay Ahead of your competition?

Do you know what your competitor is doing?

Do you know how they’re winning in the marketplace?

Do you know how their strategy might evolve in future?

Competition is already severe, and will get more so. New types of competition emerge every day – whether by geography, technology or rapidly changing business models. Staying abreast of all these multiple threats is time consuming, but essential.

A structured competitor intelligence program can help you understand competitive threats and decide how to deal with them. These insights can help you gain market share, and avoid being blind-sided.

Have you been blindsided by a competitor’s threat?

Project Examples

  • ValueNotes CI helps global IT giant win against its key competitor in India
    A Leading IT products company needed granular segmentation of competitor’s revenue & sales team structure   Our client needed intelligence on the operations of a leading software company in India to establish its revenues with a region and product-wise break-up. They also wanted to understand the structure of the target company’s sales team in India.   The said company was not listed in India, and hence the data available through desk research was the ...
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  • Global air-conditioner manufacturer taps billion dollar Indian market
    A leading global air-conditioners manufacturer needed independent intelligence to penetrate Tier II & III markets   In the last few years, the market for air-conditioners in metros and Tier I cities in India has reached saturation point. Our client, a global manufacturer of air-conditioners, thus wanted to penetrate the Tier II and III cities to grow their sales.   In order to do this, they wanted to understand the market dynamics, competition, products, customer ...
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What our clients have to say about us…

We found the training report quite useful and have started using it as a framework while we develop content. At the end of the year we will come back for another round of bench-marking so that we can evaluate our progress – A leading sales training institute

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