Analyzed / benchmarked the offerings of leading vendors of servers in the SMB market segment. Analysis of value proposition, packaging/configuration of various services, service wrap-around for bundled offerings, pricing, distribution channels, etc. helped our client formulate more focused sales, pricing and distribution strategies

Competitive intelligence included benchmarking against 12 identified competitors on critical parameters including pricing, profitability, delivery process benchmarks, org structure and business focus areas. Methodology included primary research and interviews with ex-employees, experts, customers and industry intermediaries.

A provider of market research outsourcing (MRO) services, required an analysis of competitors in India. The study included a detailed competitor analysis including service focus, clients, senior management experience, global delivery capabilities, ability to scale, BCP infrastructure, and future plans

We studied defined benefit pension & life insurance plans in the UK and US, their ALM (asset liability management) strategies with a specific focus on LDI (liability driven investment). The report covered, each plan's specific asset allocation strategy, and its approach to LDI

The objective of the study was to establish the features and facilities of a large number of real estate projects, and determine their success factors and drawbacks. Residential and retail developments were bench-marked from across the EMEA region on parameters such as size, quality of service and facilities.

The client wanted to understand the promotional activities of its peer group in Japan, China, Brazil, Turkey, Canada and the US. Using native language expertise and extensive secondary research, ValueNotes identified live marketing campaigns for each company, by medium (video, print, social and in-store) and marketing theme. Our research enabled the client to appropriately position their products in each of the geographies.

An ongoing engagement for a multinational mining & construction equipment manufacturer to track the mining industry - economic indicators, future growth estimates, entry barriers, drivers, competitor analysis, import / export analysis of mining equipment including both surface and underground mining, and detailed competitor profiles.

Our client wanted to fine tune their CI framework to make processes for gathering/sharing competitive intelligence more efficient/effective. Based on intensive discussions with the client organization, and research to understand the industry ecosystem, ValueNotes designed and facilitated a workshop for the client's sales team in India.

This included detailed analysis of vendors' strengths, weaknesses, financial performance, strategies, growth trends, etc. and an in-depth analysis of offshore IT and BPO markets to help assess factors that influence the likely success or failure of key players, as well as ratings of more than 30 companies on a range of qualitative and quantitative factors.

A Japanese bearing manufacturer required a competitive benchmarking study of bearing manufacturers in India. Interviews with authorized distributors highlighted the margins prevalent in the industry, and critical data points such as part numbers of bearings, end-user industry applications, turnovers, and imports/exports. The client was able to benchmark, and successfully position, themselves against their competitors in India.