ValueNotes_Competitor Intelligence
Stay Ahead of your competition?

Do you know what your competitor is doing?

Do you know how they’re winning in the marketplace?

Do you know how their strategy might evolve in future?

Competition is already severe, and will get more so. New types of competition emerge every day – whether by geography, technology or rapidly changing business models. Staying abreast of all these multiple threats is time consuming, but essential.

A structured competitor intelligence program can help you understand competitive threats and decide how to deal with them. These insights can help you gain market share, and avoid being blind-sided.

Have you been blindsided by a competitor’s threat?

Project Examples

  • ValueNotes CI helps a leading MNC evaluate a USD 20 million risk to its market share in India A leading MNC needed CI on the expansion strategy of a key competitor   Our client needed intelligence on management strategies and a possible brown-field project being planned by a key competitor. The client had reason to believe that its competitor planned to enter a new product segment by merging with an international supplier. Since similar competitor activities had dented the client’s market share in another geography, they wanted to be proactive ... Read more...
  • Global engineering MNC taps $300 million market for their water filtration solution Our client, a global engineering MNC wanted to develop a go-to-market strategy to penetrate the water filtration market in India. An abundance of latent demand and a lack of organized players in the water filtration market encouraged them to evaluate the current and future opportunities. The client, primarily a B2B player, lacked expertise in the B2C space and hence needed to develop a water-tight go-to-market strategy to win in this ... Read more...

What our clients have to say about us…

This was a more customized form of training & hence greatly influenced our line of thinking. I am confident this would significantly improve our strategic insights development – Strategic marketing manager, Multinational manufacturer of mechanical seals

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