ValueNotes_Competitor Intelligence
Stay Ahead of your competition?

Do you know what your competitor is doing?

Do you know how they’re winning in the marketplace?

Do you know how their strategy might evolve in future?

Competition is already severe, and will get more so. New types of competition emerge every day – whether by geography, technology or rapidly changing business models. Staying abreast of all these multiple threats is time consuming, but essential.

A structured competitor intelligence program can help you understand competitive threats and decide how to deal with them. These insights can help you gain market share, and avoid being blind-sided.

Have you been blindsided by a competitor’s threat?

Project Examples

  • Competitive benchmarking helps FMCG firm streamline its go-to-market strategy
    A leading FMCG company in the country wanted to understand how their competitors were strengthening their go-to-market strategies   In the past few years, FMCG companies in India have been continuously expanding their product lines and changing their sales and distribution strategies. Our client, a leading FMCG firm in India, wanted to understand the sales and distribution models of their peers in order to strengthen their own GTM strategy. They sought to ...
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  • Global engineering MNC taps $300 million market for their water filtration solution
    Our client, a global engineering MNC wanted to develop a go-to-market strategy to penetrate the water filtration market in India. An abundance of latent demand and a lack of organized players in the water filtration market encouraged them to evaluate the current and future opportunities. The client, primarily a B2B player, lacked expertise in the B2C space and hence needed to develop a water-tight go-to-market strategy to win in this ...
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What our clients have to say about us…

Very up front about the cost, very easy to work with changing circumstances. It was a pleasure. I commend your team on its tenacity in approaching a very hard target. It was certainly the toughest assignment I have had in a long time. Hopefully we will have less demanding questions to answer in the next assignment – A global strategy consulting firm

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