After the incidence between NDTV and Neilsen, many respondents have started questioning the research data published. But the real problem with any research lies in the faulty scope and methodology. Highly diversified and fragmented markets like India need a customized... Read More.
Engineering services outsourcing (ESO) traditionally refers to outsourcing of service functions which deal with the core engineering processes. The verticals included in the engineering services range from automotive, oil and gas, telecommunication, aerospace and defense, and construction. The degree to... Read More.
In most companies in India, competitive intelligence is not primarily done by CI professionals. Many functions are interested in competitive intelligence. Sales, marketing, strategy, product development, are the common ones. But finance, HR , procurement and others also need it.... Read More.
In today’s soft economy, shrinkage is a major concern, either due to theft or human error. The Global Retail Theft Barometer 2011, conducted by the Center for Retail Research, established that shrinkage in 2010-2011 rose to USD 119 billion, an... Read More.
Topple rate is a measure that a McKinsey consultant devised in 2007. It measures the rate at which companies lose their leadership position or switch ranks. The ranking in this context is done on the basis of return on assets... Read More.
Most companies undertake annual strategy planning exercises (STRAP) to lay down the plan for the coming year. They undertake market/business research and competitive intelligence to support their planning. Some of this research is backward looking – How much did the market... Read More.
The blog tries to capture the irony represented by the ValueNotes research that almost all the CXOs feel that the economy and their industry will under perform; most feel that they can outperform their competitors because the fundamentals are good... Read More.
Media and analysts have been wanting to describe the inability of the Congress government to pass important bills as “policy paralysis”. A large part of the economic mess we're in has been ascribed to this paralysis. Unfortunately this play on words... Read More.
..it is likely that commercial and retail spaces will be the life of the party (retail stores, office spaces, showrooms, malls). Currently LED lighting contributes about 10-15% of the market and will grow at a rate 35% over the... Read More.
Any businessman will tell you that knowing how your competitors sell their wares and at what prices is simply good business practice. But how do you get this information? Is it Ok to do mystery shopping? As in all other aspects... Read More.
