“… That general is skillful in attack whose opponent does not know what to defend; and he is skillful in defense whose opponent does not know what to attack.” - Sun Tzu, Chinese General & military strategist As competitive intelligence analysts,... Read More.
“Should policymakers trust the IIP or the PMI numbers?” an article I saw in livemint this morning cried out. “The RBI had, in its mid-term monetary policy statement, raised doubts about how effectively the index reflects the underlying momentum in... Read More.
The Competition Commission of India can now choose to scrutinize all external communication of individual employees, particularly in companies that are dominant in their markets. What does this mean for the CI analyst? The Competition Act 2002 in India (CA02) is... Read More.
Most companies want to be and claim to be on the right side of the fine line that demarcates ethical CI from low life espionage. Only, different people and companies draw lines at different places. Let’s first distinguish between personal and... Read More.
All competitors have access to the similar data and information. But only a few of them are able to leverage it to ink success stories. While data constitutes fragments of information that are unconnected to each other or the environment, information... Read More.
Competitive intelligence, to the extent that it provides an early warning system for companies, is akin to an insurance product that protects them from nasty surprises. Like insurance, for companies that do not do CI, its value is only perceived when... Read More.
Life insurance companies in India are realigning their business models as the new regulations on ULIPs have shaken them out of their comfort zones. The IRDA has done several things in response to mis-selling of ULIPs - increased the policy lock-in... Read More.
If I was asked this question only 5 years ago, I would have hesitated in responding. Competitive intelligence was “nice to have”, but few companies were ready to commit resources and budgets for it. I recently had the opportunity to interact... Read More.
Implementing a competitive intelligence framework in an organisation has huge challenges. Selecting appropriate tools for doing it, I believe, is the least of them and the last one that organisations, particularly those in emerging economies like India need to focus... Read More.
The social media revolution has changed the way we interact with each other. Platforms such as Facebook, Orkut, Linkedin, blogs, forums, online communities, message boards, etc. have become mediums for everyone across the globe to exchange thoughts, ideas and opinions.... Read More.
