Varsha led the competitive intelligence practice at ValueNotes. As part of her drive to educate India Inc. on the merits of competitive intelligence, she often conducted webinars and seminars on CI for senior executives of Indian companies.
Most organisations approach competitive intelligence in a fire-fighting mode. They watch their market share go down one quarter, and hope it just a one-off thing. After the trend persists in the second quarter, they start making noises internally and call... Read More.
The universe in which corporates work has transformed over the last decade. Starting with the ever improving technology, fast-paced globalization, the last couple of years of recession and evolving markets have had impact on even the most basic functions of... Read More.
ValueNotes recently completed a study (in association with EDGE Forum) focusing on trends in adoption of exam technology by Indian exam authorities. As part of this initiative by MeritTrac, ValueNotes interviewed 75 key decision makers, including vice chancellors, controllers of... Read More.