Insights-
Project Examples
A leading tyre manufacturer wanted to re-evaluate their business strategy given the slowdown in the market. They wanted to understand their competitors' future strategies and validate the information that was available about them in the public domain. In-depth interviews with multiple respondents at the manufacturing locations helped establish the on-ground situation about the competitors.
Technology forecasting report on the metal cutting & metal forming industries
An apex body of the machine tool industry in India wanted to understand the global trends in the metal cutting & metal forming industries. ValueNotes published a technology forecasting report that provided an outlook of the industry in terms of R&D efforts, the anticipated developments, and potential substitute technologies. Inputs were sought from industry experts, researchers, manufacturers and end-user industries across the globe on the future of each of the technologies.
Competitive intelligence on a leading chemical manufacturing company in India
A US based Fortune 100 chemical company required in-depth knowledge on one of their key competitors in India to understand their future strategy. In-depth interviews with industry participants and a detailed analysis of the competitors' financial reports provided insights on their product focus, manufacturing and R&D capabilities, financial performance, and ethical standards.
Competitive intelligence on analytical instruments organizations in India
A global analytical instruments company wanted to expand their foothold in India and devise an operational strategy for the local market. In-depth interviews with mid- and senior-level management in sales, marketing, after-sales, R&D, finance and human resources functions helped establish their competitors' organisation structures, inter-department operational dynamics, and interactions between the Indian subsidiaries and their global counterparts.
Location identification study for a global chemical company in India
A US-based Fortune 100 chemical company wanted to determine the best possible industrial clusters to set up a manufacturing plant in India. Site visits and in-depth interviews with SEZ authorities & government bodies helped identify four industrial parks that were best suited for the client's need, based on parameters such as proximity to suppliers, land availability and rentals, availability of amenities and transportation, infrastructure development, government incentives, etc.
Thought leadership communication for an advisory firm
The Indian affiliate of a global advisory network wanted to showcase their India knowledge to the network's international members and clients. ValueNotes developed a research report focused on eight industry sectors. This thought leadership-based communication served as a conversation-started, and helped the client portray India as an attractive destination for conducting business.
Competitor analysis of air conditioner manufacturers in India
A global manufacturer of air conditioners required an analysis of their top-two competitors in India. In-depth interviews with multiple respondents at the manufacturing locations across departments - R&D, production, quality, and sales & marketing - helped gather granular information on manpower, salaries, and team structures. Intelligence on sales volumes, product mix, R&D activities, quality standards, new technology adoption, and new innovations helped the client localize their products for the Indian market.
Study on the Kaolin market in Japan and South Korea
The client wanted to assess the demand for water-washed Kaolin in Japan and South Korea. In-depth telephonic interviews in the local languages with suppliers and end-users helped establish the product's application in paper, ceramics, refractories, cement, and building & construction materials. Our research also highlighted the viewpoints of Kaolin purchasers on the current supplier options.
Market intelligence in Asia for a cooling technology
A developer of a specialised cooling technology based in the UK wanted to penetrate the Asian market. The client's target customer was the beverage sector. A combination of telephonic interviews and secondary research helped identify the key markets, the market size, growth opportunity and potential channel partners in specific countries in the region.
Investment opportunities in South Africa’s K-12 schools
A global investment group wanted to evaluate acquisition opportunities in the African K-12 space. ValueNotes surveyed parents from private schools in Cape Town and Johannesburg to understand their selection criteria and satisfaction levels of their children's schools. Despite the challenging task of conducting face-to-face interviews with parents at the school gates, we were able to establish parents' preferred private national curriculum schools; the reasons behind the choice; their preference for a particular examination board.
