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  • Global air-conditioner manufacturer taps billion dollar Indian market A leading global air-conditioners manufacturer needed independent intelligence to penetrate Tier II & III markets   In the last few years, the market for air-conditioners in metros and Tier I cities in India has reached saturation point. Our client, a global manufacturer of air-conditioners, thus wanted to penetrate the Tier II and III cities to grow their sales.   In order to do this, they wanted to understand the market dynamics, competition, products, customer ... Read more...
  • Global air-conditioner manufacturer taps billion dollar Indian market A leading global air-conditioners manufacturer needed independent intelligence to penetrate Tier II & III markets   In the last few years, the market for air-conditioners in metros and Tier I cities in India has reached saturation point. Our client, a global manufacturer of air-conditioners, thus wanted to penetrate the Tier II and III cities to grow their sales.   In order to do this, they wanted to understand the market dynamics, competition, products, customer ... Read more...

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