24 Apr Back to Basics

Competitive intelligence analysts must frequently remind themselves of their final objective. Time and again, I have seen analysts get so involved in the “activity” they do, that they forget why they do it. They optimise the process, perfect the mechanics,... Read More.

10 Apr Competitor profiling: Many needs behind the need

April 2012:       Profiling is a key tool that enables organizations to undertake competitor analysis. They: Cut out the “noise” and provide relevant insight into the hearts (resources, capabilities and cultures) and minds (objectives, strategies and assumptions) of an organization’s competitors   Enable an... Read More.

Show Buttons
Hide Buttons