28 Nov How in-store analytics helped an apparel retailer improve their customer churn and deliver true value across all customer segments

[vc_row][vc_column width="1/2"][vc_column_text]OBJECTIVE A leading multi-brand apparel and accessories retailer was facing dwindling sales despite an increase in footfall at their retail outlets. While earlier research had proved that the stores were strategically located and were attracting the right target audience, the... Read More.

08 Nov Readership survey for Tata Trusts to establish the reading preferences among children in India & estimate the readership of children’s books in the country

[vc_row][vc_column width="1/2"][vc_column_text]OBJECTIVE Tata Trusts - a philanthropic organisation that provides grants under their book development programme to publish new content in different languages for children in India - wanted to establish if their grant money was appropriately utilised by their publishing... Read More.

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