08 Nov Readership survey for Tata Trusts to establish the reading preferences among children in India & estimate the readership of children’s books in the country

[vc_row][vc_column width="1/2"][vc_column_text]OBJECTIVE Tata Trusts - a philanthropic organisation that provides grants under their book development programme to publish new content in different languages for children in India - wanted to establish if their grant money was appropriately utilised by their publishing... Read More.

01 Jan Opportunity assessment for electrical cable protection products – conduit systems, ducts, tubing, electrical box – in the building & infrastructure sectors

[vc_row][vc_column width="1/2"][vc_column_text]OBJECTIVE A global leader in fluid handling systems wanted to establish the market opportunity for electrical cable protection products in India, specifically for real estate, electrical infrastructure and telecom Market size for conduits, fittings & telecom ducts Growth, trends and... Read More.

26 Dec Market re-entry strategy for a multinational firm manufacturing industrial mixers

[vc_row][vc_column width="1/2"][vc_column_text]OBJECTIVE A multinational industrial mixers manufacturer wanted to devise a re-entry strategy for the Indian market, across industries (food & beverages, chemicals, mining, pharmaceuticals, and water-treatment)   METHODOLOGY With an emphasis on primary research, our analysts conducted in-depth conversations with nearly 200 respondents... Read More.

18 Dec Survey of end-users and dealers to understand the purchasing criteria of ABS & airbags in Tier I and Tier II cities in India

[vc_row][vc_column width="1/2"][vc_column_text]OBJECTIVE A leading international automobile components manufacturer wanted to understand the Indian consumer’s buying behaviour, with a special emphasis on ABS and airbags How important were these features while buying a new car? Were consumers willing to pay a premium... Read More.

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