Customer Intelligence

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Grow faster by delivering what your customer really wants

Do you know who your best customers are?

Do you know why they buy from you, or why they don’t?

Do you understand how customer needs are changing?

Companies with a higher proportion of satisfied customers, grow more profitably and faster than the average. They continually study their customers, listen to them and understand their changing needs. This helps them expand, adapt and refine their product or service offering.

A structured and regular customer intelligence program will accelerate your growth, by adding and retaining more customers. ValueNotes can help you design and execute your customer intelligence program, or complement your existing activities.

Are you listening to your customers? It can make all the difference…

Project Examples

  • Win-loss analysis helps increase sales conversions by 30% Client’s sales conversion cycle was highly unpredictable An IT products company wanted to enhance their lead generation and prospecting processes to improve their sales conversion rates. Their sales pipeline was hugely unpredictable – They were unable to predict which accounts they were likely to win, either by vertical or end-user industry or geography They couldn’t understand why they were winning certain types of projects and losing others They were unable to gauge their win ... Read more...
  • Benchmarking & feasibility study for setting up a veterinary hospital Setting up of a greenfield veterinary hospital   A charity trust was looking to set up a veterinary hospital, particularly to serve the needs of the farmer community. The trust required research assistance in Demand and financial feasibility assessment Business models: They were unaware of the possible business models for setting up and operating a veterinary hospital Location analysis: The client had the required land available at two different locations but could not make a ... Read more...

What our clients have to say about us…

We found the training report quite useful and have started using it as a framework while we develop content. At the end of the year we will come back for another round of bench-marking so that we can evaluate our progress – A leading sales training institute

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