Channel Intelligence

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Grow faster by optimizing your distribution and sales channels

What do distributors or sales partners think about my products?

How will the Internet impact my business?

What will make “influencers” push my product or service?

In today’s increasing networked world, channels form a crucial link between you and the customer. Distribution reach, speed of delivery and quality of network are significant growth drivers (and competitive barriers) in a large number of B2B and B2C markets.

ValueNotes can help you delve deeper into the business dynamics of different channels, listen to your channel partners, and understand their concerns. These insights can help you gain market share, reduce inventory costs, and serve your customers better

What will make your channel partners push your product or service?

Project Examples

  • Global air-conditioner manufacturer taps billion dollar Indian market A leading global air-conditioners manufacturer needed independent intelligence to penetrate Tier II & III markets   In the last few years, the market for air-conditioners in metros and Tier I cities in India has reached saturation point. Our client, a global manufacturer of air-conditioners, thus wanted to penetrate the Tier II and III cities to grow their sales.   In order to do this, they wanted to understand the market dynamics, competition, products, customer ...
  • Global air-conditioner manufacturer taps billion dollar Indian market A leading global air-conditioners manufacturer needed independent intelligence to penetrate Tier II & III markets   In the last few years, the market for air-conditioners in metros and Tier I cities in India has reached saturation point. Our client, a global manufacturer of air-conditioners, thus wanted to penetrate the Tier II and III cities to grow their sales.   In order to do this, they wanted to understand the market dynamics, competition, products, customer ...

What our clients have to say about us…

We found the training report quite useful and have started using it as a framework while we develop content. At the end of the year we will come back for another round of bench-marking so that we can evaluate our progress – A leading sales training institute

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