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Consulting firms, media houses, in-house corporate departments
and other content publishers find it extremely challenging to source
talent for continuous content creation. Further, there is mounting
pressure on cost, and while outsourcing content creation is a good
idea, companies find it very hard to source quality content that
is built on industry knowledge and research.
At ValueNotes, we provide content creation and management services
backed by comprehensive research skills. We extensively leverage
our expertise across industry verticals and in-house publications,
which positions us well to offer services, which include:
- Large scale data collation, analysis and synthesis involving editing and content management
- Content generation for magazines and websites, typically around industry trends, markets, competitor strategies, management trends, etc
- Research-backed presentations on behalf of senior management
- Content creation and editing for industry newsletters, in-house and customer magazines
We have executed several such assignments, many of which are ongoing
engagements. Key projects include:
Research support to generate content for a global competitive intelligence
firm
Daily publishing of competitive intelligence content for the client's end-customers. An ongoing engagement involving large-scale data collation, analysis and synthesis, organised across all major industry verticals.
Presentation on urban infrastructure
for the CEO of a leading automotive company
Developed a presentation on government initiatives, issues and challenges in water management, sewage and solid waste management, housing, pollution, migration, etc, highlighting the need for sustainable solutions.
Content creation for outsourcing magazines
Provide articles for global magazines and online publications, including BPO Market-Watch, Global Services Media, Outsourcing.com, Outsourcing Malaysia and Sourcingmag.com.
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Weekly articles for a leading investment
news and research website
Analytical report writing on investment flows between the US and India, which includes tracking relevant investment trends and developing insights, based on macro economic activity and indicative industry events.
Newsletter for the shared services unit
of a Global Top 10 bank
Generated a quarterly newsletter, which included research-based content, for distribution to the client's customers - to establish the client's thought leadership in the outsourcing domain.
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