Consulting firms, media houses, in-house corporate departments and other content publishers find it extremely challenging to source talent for continuous content creation. Further, there is mounting pressure on cost, and while outsourcing content creation is a good idea, companies find it very hard to source quality content that is built on industry knowledge and research.
At ValueNotes, we provide content creation and management services backed by comprehensive research skills. We extensively leverage our expertise across industry verticals and in-house publications, which positions us well to offer services, which include:
- Large scale data collation, analysis and synthesis involving editing and content management
- Content generation for magazines and websites, typically around industry trends, markets, competitor strategies, management trends, etc
- Research-backed presentations on behalf of senior management
- Content creation and editing for industry newsletters, in-house and customer magazines
We have executed several such assignments, many of which are ongoing engagements. Key projects include:
Research support to generate content for a global competitive intelligence firm Daily publishing of competitive intelligence content for the client’s end-customers. An ongoing engagement involving large-scale data collation, analysis and synthesis, organised across all major industry verticals.
Developed a presentation on government initiatives, issues and challenges in water management, sewage and solid waste management, housing, pollution, migration, etc, highlighting the need for sustainable solutions.
Provide articles for global magazines and online publications, including BPO Market-Watch, Global Services Media, Outsourcing.com, Outsourcing Malaysia and Sourcingmag.com.
Analytical report writing on investment flows between the US and India, which includes tracking relevant investment trends and developing insights, based on macro economic activity and indicative industry events.
Generated a quarterly newsletter, which included research-based content, for distribution to the client’s customers – to establish the client’s thought leadership in the outsourcing domain.
