ValueNotes in the news
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- The Hindu, May-13 |
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- PrintWeek India, May-13 |
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- Lighting India, May-13 |
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Market Sizing & Opportunity Assessment
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Find the “right” opportunity
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- Are you confused about which is the best opportunity for your new product?
- Do you lack local expertise to gather and validate intelligence on new markets?
- Would you like to be able to focus on the truly "addressable" markets?
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| ValueNotes can help your business grow by providing an objective evaluation of potential business opportunities. We leverage our domain knowledge and industry networks, in India and other emerging markets, to provide you with deep insights and understanding of market dynamics. ValueNotes proprietary research frameworks for market sizing, segmentation and opportunity assessments will ensure you identify the markets or opportunities that best fit your company, and provide the maximum RoI. |
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- Our market segmentation research helps you tweak your go-to-market strategy to increase market share
- Return on Investment (ROI) appraisals for specific opportunities help you assess whether an opportunity will actually make you money
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| A few examples of market sizing and opportunity assessment studies by ValueNotes: |
| Market sizing of the beauty salon market in India |
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The client, a multinational FMCG company, was looking to understand the scope of franchising in the beauty business. The study included sizing the beauty salon market in India; establishing growth estimates, drivers, inhibitors, and industry trends; an analysis of key user segments; nature of products and services available in the market; and the competitor landscape, including detailed profiles. |
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| Opportunity assessment study of the museum sector in China |
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Evaluated the opportunities in China’s museum sector for architects, designers, museum consultants and other specialist providers. The report estimated the market size, analysed by type of museum, location, size and ownership – backed by primary interviews with museum officials, consultants and government officials in China. |
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| Industry report on factoring services in India for a French company |
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Estimated current and projected demand for factoring services in India. Analyzed the competitive landscape, trends, drivers, pricing and profitability of industry players. Insights from interviews with industry executives and experts helped the client fine tune their India strategy. |
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| Opportunity assessment in the Indian mobile payments industry |
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This research, for a European payment systems provider evaluated the potential opportunity in the Indian mobile payments market. Deep insights were provided via in-depth interviews with financial and telecom regulators, m-payment providers, telecom carriers, and potential customers in m-commerce, media, mobile gaming. |
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| Market segmentation and market sizing of the kaolin market |
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The client, a pioneer in the industrial mineral segment in India, required a detailed assessment of potential opportunities for kaolin in the paint and paper industries in India. The study analyzed consumption and supply of various grades of kaolin; pricing; market size and growth estimates; competitive landscape; and SWOT analysis. |
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