Competitive Intelligence Bytes – January 2012

Competitive Intelligence Bytes
…to accelerate your business objectives
January 2012
CI in 2012 – When the going gets tough, the tough get going
Competitive intelligence practitioners will have to keep track of many more developments and areas this year. They will have to work harder to maintain their top lines and bottom lines. Focus on competitive intelligence is of prime importance…

Find out why…

SCIP India (Mumbai) Chapter – Competitive intelligence community in India
If companies are to do extensive CI on a sustained basis, they need robust frameworks and ethical standards for doing so. This can be done most effectively by creating a community of CI practitioners and users, and offering them opportunities to interact with each other and learn. In the evolution of CI as a discipline in India, SCIP has a prominent role to play…

How SCIP facilitates the development of CI in India?

Case study

Benchmarking & feasibility study for setting up a veterinary hospital

A charity trust was looking to set up a greenfield veterinary hospital to serve poor cattle owners. They wanted to establish an efficient business model, and determine the market potential, financial feasibility and apt location.

ValueNotes scoured the landscape to understand the unmet needs of cattle owners. We undertook extensive primary research to evaluate the business models, geographical location, and the financial feasibility of the project.

ValueNotes research helped the client optimize their investment to serve the needs of the farmers.

Read more…

SCIP India Chapter
If there is anything specific about competitive intelligence you would like us to write about, do mail us.
For more discussions on CI, visit our Linkedin group – Competitive Intelligence Network India
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