Satellite technology and the Internet have revolutionised communication, resulting in significant flux in the media and publishing verticals. New opportunities are arising even as old business models are becoming obsolete.
ValueNotes helps corporates, consulting firms and investors navigate the media and publishing sectors. Our custom research services include:
- Opportunity assessment in publishing and media
- Demand assessment in specific segments
- Market intelligence and trends
- Reports and custom research on outsourcing in the publishing sector
Some of the projects that we’ve worked on in the media and publishing sectors include:
Analyzed global consulting market for communications and media industries (MICE) detailing trends, insights, key drivers and inhibitors. Estimated market size, growth rates and analyzed competitive landscape.
Detailed Study of select offshore vendors in with an assessment of the capabilities in a variety of sub-segments. Pricing patterns / billing rates for specific segments within legal publishing.
Overview the publishing industry in India with the focus on the technical magazines segment, especially in the industrial, chemical, energy and the electronics sub-segments. The study explored the dynamics of the sector including industry structure, competition, trends, operational costs, marketing strategies, etc. to guide the eventual decision on whether and how to enter the Indian market.
Overview of the landscape and identification of opportunities in a variety of segments such as distance learning, tutoring, e-learning, online testing, social networking, online advertising, scientific job sites, etc.
Evaluated market potential and analyzed India entry options (subsidiary, JV, franchise), identified potential partners and developed criteria for short-listing. Initiated contact between client and key decision makers at target firms.
A short report on the new genre of media companies who publish traditional and new content on the Internet and mobile phones.
Profiles included background, key financials, operations, products and services, key customers, revenue model, key distribution tie ups and recent press articles.
Creation and maintenance of a database of radio stations in over 15 countries
Survey of buyers of publishing outsourcing services.
How the newspaper industry is coping with internet challenge.
Outsourcing to mitigate adverse economic conditions and changing consumption patterns.
A bird’s eye view of outsourcing in the publishing space.
