Industrial Electronics and Automation
Our client wanted to size the AIDC market in India, including growth projections & competitor market shares, and identify the most lucrative sectors in terms of potential size and growth. Interviews with supply-side respondents (distributors, dealers, competition sales employees, RFID system integrators) helped establish the market size. Based on interviews with end-user companies, we identified the industry verticals and product sub-categories that the client needed to focus on.
A management consulting firm in China wanted to establish the size of India's commercial laundry equipment market and determine the investment opportunities in the sector. In-depth interviews were conducted with supply chain partners, manufacturers of laundry equipment and end-users (professional laundromat operators, hospital & hotel laundry heads and owners of laundry facilities).
The client wanted to gain a perspective on the historic, current and forecasted market size for optical fibre preforms, optical fibres and optical cables. They also want to establish the competitive landscape for these products. The in-scope Japanese companies were global leaders in the optical fibre industry.
The legal department of a global semiconductor manufacturer required information about their competitors' businesses in order to provide legal advice to their management. Profiles for each competitor highlighted the manufacturing capabilities, future outlook, and their relationship with customers, suppliers and competitors. Key financial data and a breakdown of revenue by product segment and geography were also provided.
A global semiconductor manufacturer based in the US wanted to gain an overview of their competitors in the region to feed into their strategic and legal decisions. In-depth secondary research provided valuable insights on the competitors' financial performances, major business segments, and key associations.
A leading manufacturer of personal protective equipment (PPE) wanted to develop sales playbooks which their sales team could use to penetrate key accounts. ValueNotes helped the client create a robust and actionable account penetration framework - which contained in-depth information about the end-user industry, PPE need assessment by manufacturing processes, procurement cycles, key decision-makers, value propositions, and recommended action steps. Our playbooks enabled the client's sales team acquire some large accounts.
A manufacturer of personal protective equipment (PPE) wanted to validate their own estimate of the market size to create a more effective sales and marketing strategy. Through in-depth primary interviews, our research was able to establish the market size & future growth; PPE needs and current usage in sectors such as metals & mining, automotive, auto ancillaries; average PPE spend per employee; company / government / industry-specific safety norms; and the influence of worker unions.
A global specialist in electrical and digital building infrastructure wanted to increase their presence in the low voltage switchgear market in the industrial and commercial segments in India. In-depth interviews with component suppliers/manufacturers, distributors, panel builders, and end-users established the current value chain and engagement models used by component suppliers and panel builders. The study also identified and profiled potential panel builders whom the client could engage with.
The client wanted to align their business development strategy in India with the expected growth trends across industries - automobile, mining, oil & gas, chemicals, real estate, infrastructure, defence & space, aviation and power. Extensive secondary research across government websites and databases, and in-depth interviews with industry experts helped establish growth projections and expected investments, project costs, estimated timeframes, etc, in the sub-sectors.
The client wanted to understand the competitive landscape for their sensing and control industrial business. Our research determined the competitors' dealer networks; manufacturing, engineering and sales set up; product portfolio; and their strategies for the next three years. The study helped the client understand the industry verticals where sensors and switches were used, along with their applications.
A leading manufacturer of scintillation crystal technologies wanted to establish the market size, segmentation and growth forecast of scintillation-based security equipment in India, focused on military, paramilitary, aviation, and civilian installations. Extensive primary and desk research helped assimilate technologically specific, and extremely granular and sensitive data in all these cryptic segments.
A global specialist in electrical and digital building systems wanted to expand their presence in home automation in India, map the competition, and understand the customer value chain in the residential and hospitality segments. Interviews with manufacturers, distributors, system integrators, and end-users helped deliver actionable insights.
The research included an estimate of the total electronic security systems market in India, including CCTV systems; expected growth rates; competitive analysis of existing players; value/distribution chain; user segments; demand drivers and inhibitors; government regulations; and a price analysis of competing products.
To assess the current and forecast future market size for home automation products in India. To map the competition. To understand the value chain for the different customer segments. The client wanted to use these findings to make their 5-year business plan for the home automation division.
Market research to analyze why a global leader was losing market share in India. Studied the market size & structure, distribution channels, competitor landscape, customer behaviour & segmentation, regulations, established future growth trends for 4 categories of micro printers - barcode, card, mobile and kiosk.
Our client wanted to benchmark its competitors to enhance sales and marketing effectiveness of HVAC automation products and solutions. ValueNotes analyzed competitors' products and services, distribution channels, financials, organization structure, manufacturing, sales, brand positioning, value proposition, and pricing strategy.
Identified potential partners based on very specific technical capabilities in avionics design and embedded systems and involved interviews with senior executives at potential partner companies to understand capabilities and willingness.
What our clients have to say about us…
The research was done with a methodical approach and constant weekly interactions build and easy flow agreement / conviction led output. Process followed as per proposal, which was great. A+ both for client servicing perspective and project management – Global water solutions provider