ValueNotes in the news
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- The Hindu, May-13 |
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- PrintWeek India, May-13 |
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- Lighting India, May-13 |
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Competitive Intelligence Professionals
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Deliver actionable insights not data
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- Is your sales team aware of what their competition is up to?
- Are you wasting time collecting too much irrelevant information?
- Is your competitive intelligence delivering adequate “actionable” insights?
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| ValueNotes provides comprehensive competitive and market intelligence solutions to competitive intelligence (CI) professionals at leading corporations, and consulting and research firms. We have helped clients with primary research, benchmarking, regular news monitoring, and competitive intelligence studies. We have also developed CI frameworks and customized training programmes for organizations - depending on their size, and the type of industry they operate in. |
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- Our competitor intelligence solutions provide unbiased and reliable competitor information, and strictly adhere to the SCIP code of ethics
- Our specialized CI & research training enables competitive intelligence professionals upgrade their skills, and enhance their value to the organization
- Through our network of analysts and associates, we can provide effective primary research solutions in India, Asia-Pacific, US and parts of Europe
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| A few instances of how we've worked to enhance the effectiveness of CI professionals: |
| On the job training/mentoring for CI analyst team of a global insurance company |
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ValueNotes’ trainers developed specific training modules and managed client's analysts on a live research project. Participants learned how to scope research needs; create a hypothesis; select the most appropriate methodology; create questionnaires ; develop templates for data capture, analysis and reporting. In the process, ValueNotes identified and plugged the capability and knowledge gaps of the team. |
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| CI framework for a USD 15 billion technology leader |
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Our client wanted to fine tune their CI framework to make processes for gathering/sharing competitive intelligence more efficient/effective. Based on intensive discussions with the client organization, and research to understand the industry ecosystem, ValueNotes designed and facilitated a workshop for the client’s sales team in India. |
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| Competitive intelligence for a paint manufacturer |
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A leading paint manufacturer wanted to explore outsourcing CI to a specialist firm like ValueNotes. A study to understand raw material sourcing and cost of key chemicals helped cut procurement costs significantly, and convince them about the efficacy of ethically conducted competitive intelligence. |
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| Competitive profiling workshop conducted at SCIP conference |
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ValueNotes conducted a workshop at the SCIP conference in Florida, on the need for a new approach to competitor profiles. The event was attended by several senior managers from the sales, marketing and strategy arms of global organizations and research and consulting firms. |
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| Benchmarking in the BPO Industry |
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Competitive intelligence included benchmarking against 12 identified competitors on critical parameters including pricing, profitability, delivery process benchmarks, org structure and business focus areas. Methodology included primary research and interviews with ex-employees, experts, customers and industry intermediaries. |
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